Crane – “Flight of Grace”

Symbolising longevity and wisdom in Asian culture, the crane inspires the Flight of Grace, a piece of timeless fashion crafted with refined tailoring and designed to elevate your everyday style.

Nozomi for Earth marks a special first-time collaboration between WWF-Malaysia and Khoon Hooi. The word “Nozomi” means hope in Japanese and embodies the aspiration for a sustainable future where people live in harmony with nature.

This collaboration seeks to raise awareness of upcycled fashion, which transforms discarded materials into new creations with a purpose, such as these elegant Nozomi handbags.

Through this collaboration, WWF-Malaysia and Khoon Hooi invite everyone to embrace mindful consumption and celebrate the beauty of sustainability, proving that fashion can be both stylish and kind to the Earth.

Part proceeds will be channeled towards WWF-Malaysia’s conservation efforts.

Based on orders, we will procure the items from this collection from WWF-Malaysia directly for you.